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Format: 2017-12-11T15
Format: 2017-12-11T15
Time Title Type Location

Friday, June 26 - 9:00am

9:00am - 3:30pm
Chapter Leaders Forum [$] Forum/Update/Assembly, Ticketed event Marriott Marquis San Francisco
Golden Gate C1
Description :

The Chapter Leaders Forum, presented by the ALA Chapter Relations Committee at each ALA Midwinter and Annual, provides a great opportunity for Chapter Leaders (especially incoming leaders) to meet and discuss a full agenda on topics to help prepare them to lead an association. Topics have included Effective Membership Development and Retention, Generating New Revenue, Impactful Lobbying: Local, State and Federal, and Successful Advocacy. This event requires advance registration and includes lunch.

Interests :
Sponsors :
ALA
American Library Association (ALA)
Cost :
$75

Friday, June 26 - 12:00pm

12:00pm - 4:00pm
After Access—Libraries and Digital Empowerment [Closed] Forum/Update/Assembly Marriott Marquis San Francisco
Yerba Buena Salon 06
Description :

The Digital Inclusion Survey and its predecessors document the technology infrastructure public libraries leverage with and for our communities. This is complemented by Pew Research about how Americans are using technology and libraries and reports from the Aspen Institute, ALA and IMLS. Together these resources point to expanding roles for libraries in addressing technology adoption and application, as well as access, needs. This invitation-only program will explore these themes and identify specific actions for advancing digital inclusion through libraries in partnership with other national and local entities.

Sponsors :
ALA
American Library Association (ALA)
Closed :
Exclusive to group members
12:00pm - 4:00pm
GraphiCon Discussion Forum: Diversity in Comics Forum/Update/Assembly Moscone Convention Center
3010 (W)
Description :

#weneeddiversebooks is the hashtag of the moment, and #weneeddiversecomics is included in that call. This discussion forum will bring together a wide range of creators to take stock of where we stand: how diverse comics are now, where there are gaps, and where we'd all like to see comics go from here. Join us for a series of panels with creators, editors, and librarians to discuss the ins and outs of increasing diversity within the format.

The afternoon will be hosted by two Masters of Ceremony from We Need Diverse Books, Kristy Shen and Bryce Leung.

Each panel will examine different aspects of diversity in the comics community. We will start with a wide view of the industry, then narrow our focus with two panel discussions of gender and queer representation in comics.

His, Hers, and Theirs: Gender and Comics
In the past few years, critical and frequently heated discussions about women and comics have highlighted a range of issues around gender for comics creators and readers. Industry folks and fans alike are debating how genders are portrayed, the visibility of different gender identities, and the lack of representation. Join creators Tony Cliff (Delilah Dirk and the Turkish Lieutenant), Tania Del Rio i (Diary of a Girl Next Door: Betty, Husbands, My Poorly Drawn Life), Brenden Fletcher (Batgirl, Gotham Academy), Jennifer L. Holm (Babymouse, Sunny Side Up), and Trina Robbins (From Girls to Girlz, Pretty in Ink) to take a look at all of the intersections between gender and comics.

Out of the Closet and Into the Library: Queer Comics are Here
Queer characters and storylines have had a turbulent history in comics, but that's changing as new voices are using the format in pioneering ways. Join moderator Juliette Capra, a comic book fan, retailer and Valkyrie along with creators Ed Luce (Wuvable Oaf, Henry and Glenn Forever and Ever), Noelle Stevenson (Nimona, Lumberjanes), Alex Woolfson (The Young Protectors, Artifice) and Mariko Tamaki (This One Summer, Skim) for this fun and informative panel with an assortment of comic book creators who speak to queer representations in current comics for a variety of audiences and ages.

#WeNeedDiverseComics
Our first panel will be a wide-ranging discussion of diversity in comics: where we are now and where we need to go from here. Have shifts in the industry and audience led to new opportunities for characters and creators? How is the industry changing to meet the demand for increased diversity within the format? Our panelists work on both mainstream and independent projects. Moderator David Brothers will lead the discussion with Becky Cloonan (Gotham Academy), Karl Kerschl (Gotham Academy), Gene Yang (The Shadow Hero, American Born Chinese), Ethan Young (Nanjing) and Jeremy Whitley (Princeless).

Schedule of events
12-12:15 Introduction to the afternoon
12:15-1:15pm Gender Panel
1:15-1:30pm Break
1:30-2:30pm Out of the Closet and Into the Library
2:30pm-2:45pm Break
2:45-3:45pm #WeNeedDiverseComics
3:45-4:00pm Wrap Up

Presented by the Graphic Novels & Comics Member Initiative Group; Special thanks to Viz Media for sponsoring the AV equipment for the Discussion Forum.

Sponsors :
ALA
American Library Association (ALA)
12:00pm - 4:00pm
OITP - E-Rate Training Workshop Forum/Update/Assembly Marriott Marquis San Francisco
Sierra Suite B
Description :

Training on how to use the E-rate program

Sponsors :
ALA
American Library Association (ALA)

Friday, June 26 - 12:30pm

12:30pm - 1:30pm
Intellectual Freedom 101 Discussion/Interest group, First-TimeAttendeeSessions, Forum/Update/Assembly Moscone Convention Center
2004 (W)
Description :

Intellectual Freedom is one of the most basic values of librarianship.  ALA’s Office for Intellectual Freedom was established in 1965 to educate about, promote, and defend intellectual freedom for library users as enshrined in the Library Bill of Rights. ALA’s partner organization, the Freedom to Read Foundation (FTRF), was established in 1969 as a resource to support intellectual freedom in the courts and beyond. At this fast-paced one-hour session, you will meet of ALA’s various intellectual freedom groups, get all the details on the IF programs planned for this conference and other upcoming events, and find out how you can get involved in the intellectual freedom workings of ALA and FTRF.

Sponsors :
ALA
American Library Association (ALA)

Friday, June 26 - 1:00pm

1:00pm - 4:00pm
Diversity Goggles: Examining the Literacy Development of Black & Latino Youth from Critical Multicultural Perspectives [$] Forum/Update/Assembly, Preconference/Institute Moscone Convention Center
3007 (W)
Description :

Although libraries can play an important role in helping to ensure that youth have the literacy skills they need to succeed in school and be ready for college or careers, research suggests that Black and Latino youth often feel disconnected from their school and public libraries. This half-day workshop will examine how teen services professionals can better support the literacy development of youth of color through library programs and services. Participants will use “diversity goggles,” provided by the presenters, as a tool to examine librarian perspectives and practices towards Black and Latino youth, with the goal of improving their understanding of how to better meet the needs of these youth . The workshop will feature a panel of YA authors whose work speaks to Black and Latino youth experiences. These authors will not only discuss their work, but will also engage in the broader conversation concerning ways to better support Black and Latino youth through libraries. Authors who will be participating include: Kekla Magoon, Isabel Quintero, and Adam Silvera. This workshop is sponsored by the Young Adult Library Services Association, with funding from the Dollar General Literacy Foundation. Facilitated by Dr. Kafi Kumasi and Dr. Sandra Hughes-Hassell.

Cost :
Free

Saturday, June 27 - 8:30am

8:30am - 10:00am
ACRL 101 & Membership Meeting (ACRL) First-TimeAttendeeSessions, Forum/Update/Assembly Moscone Convention Center
3018 (W)
Description :

ACRL leaders will meet with the first-time attendees and explain how to get the most out of the ALA Annual Conference experiences as well as opportunities for engagement with ACRL. A membership meeting (30 minutes) will be followed by the orientation program.

Saturday, June 27 - 10:00am

10:00am - 12:00pm
Understand Your Customers: Empathy Persona Creation Workshop Discussion/Interest group, Forum/Update/Assembly Marriott Marquis San Francisco
Sierra Suite E
Description :

Personas are archetypal, representative customers used in strategic planning, service design, interaction design, user experience design and marketing. Personas will make it possible to better understand patrons of all ages, board members, friends group, government officials, vendors and others with whom staff interact as they support your library’s mission.

Join us in a hands-on workshop to develop a couple of ALA empathy personas to understand how the process works. After that we’ll move on to guided exercises to explore how to best implement your own persona development project. Your library can partner with its constituency groups to collaboratively develop and use personas. What are their concerns, passions, interests, problems, tasks, and how do those intersect with your programs and services?

Instructions for how to run Empathy Development Workshops and digital files of the worksheets used in the session will be available for you to take back to your workplace.

Questions about personas? Wikipedia has general information at:http://en.wikipedia.org/wiki/Persona#In_user_experience_design; while Usability.gov focuses on their use in web design: http://www.usability.gov/how-to-and-tools/methods/personas.html.

Session Presenter Information: Louise Gruenberg, MAE, MLS, UxD (2015) is ALA’s Senior Usability Officer.

Sponsors :
ALA
American Library Association (ALA)

Saturday, June 27 - 10:30am

10:30am - 11:30am
ASCLA 101 Discussion/Interest group, First-TimeAttendeeSessions, Forum/Update/Assembly, Social event Marriott Marquis San Francisco
Yerba Buena Salon 13-15
Description :

A networking and orientation event for interested, new and current members of the Association of Specialized and Cooperative Library Agancies, (ASCLA).

10:30am - 11:30am
College Science Librarians Discussion Group (ACRL STS) Forum/Update/Assembly Hilton San Francisco Union Square
Golden Gate 1
Description :

This is an open discussion group meeting of the College Science Librarians group.

Interests :
10:30am - 11:30am
Education Assembly Forum/Update/Assembly Marriott Marquis San Francisco
Pacific Suite C
Description :

Meeting of the ALA Library Education Assembly

Sponsors :
ALA
American Library Association (ALA)
10:30am - 11:30am
Engaging with RDA—the Way Forward Forum/Update/Assembly Moscone Convention Center
Esplanade 302
Description :

This Spring the Committee of Principals (CoP) concluded a review of RDA governance. The outcomes of that review will have far reaching consequences for RDA as an international standard. Gordon Dunsire, Chair of the Joint Steering Committee for the Development of RDA (JSC) will address the new governance structure and what it means for RDA and for the JSC. James Hennelly, Managing Editor of RDA Toolkit, will provide an update about ongoing development on the Toolkit, the Registry, and the JSC website, as well as upcoming print releases of RDA and RDA Essentials.

Sponsors :
ALA
American Library Association (ALA)
10:30am - 11:30am
Health Sciences Interest Group Continuing Education Meeting Forum/Update/Assembly Hilton San Francisco Union Square
Union Square 17 & 18
Description :

Continuing education presentation and discussion. Each participant will receive 1 hour of continuing education credit awarded by the Medical Library Association. A sign-in sheet, evaluation forms, and certificates will be provided.

Karen Vargas, an Evaluation Specialist at the National Network of Libraries of Medicine Outreach Evaluation Resource Center will provide the following class:
ToxWorld: Surveying the Landscape of National Library of Medicine's Environmental Health Resources

This is a 1-hour class designed to introduce participants to the different environmental health and toxicology resources available from the National Library of Medicine. Attendees will gain experience locating environmental, toxicological, and hazardous substance information. This class will cover resources about your environment including climate change, fracking and toxic chemicals.

10:30am - 11:30am
Hearing on Guidelines for Library Services to Persons with Dementia Forum/Update/Assembly Moscone Convention Center
133 (N)
Description :

The Alzheimer’s & Related Dementias Interest Group (ASCLA IGARD) seeks your input on the first draft of guidelines for service to this too often forgotten population. Take this opportunity to influence the development of guidelines to reconnect diagnosed persons with library materials.

10:30am - 11:30am
Library Marketing and Outreach Interest Group Meeting Discussion/Interest group, Forum/Update/Assembly Hilton San Francisco Union Square
Golden Gate 6
Description :

Join ACRL’s Library Marketing and Outreach Interest Group for learning, sharing and creating opportunities. There will be a brief introductory presentation on the Group's past accomplishments, future plans and goals. Additionally, four mini-presentations, ten minutes each, will be shared during this time.

• Marketing the 21st Century Libraries -- Developing Successful Partnerships, focus on three case studies by Debra Lucas-Alfieri.
At a time when many libraries are losing its captive audiences to the internet, to shrinking print collections and a reduction in their campus footprints, some organizations are thriving. I will emphasize the information gathered from onsite visits to Drexel University, Rutgers University, and the University of Texas at San Antonio. Here, partnerships forged the way.
This research was conducted to write the forthcoming text book, "Marketing the 21st Century Libraries: The Time is Now".
• Memorable Connections: Using Marketing to Engage by Chris Davidson.
In an era where students have no idea what librarians offer, how can we mix marketing materials with engagement activities to change hearts and minds and bring more students to take advantage of the library's services?
• Student 2 Student Library Marketing: A Success Story Starting with Some <3 by Joyce Garczynski.
Are you looking to get students more involved in shaping your marketing and outreach efforts? If you are like me and my library you know that it can be a struggle to get started, especially figuring out which students to work with and how to best utilize their talents. This short presentation will address how we successfully integrated three student leaders into our promotional efforts and what we learned along the way.
• Social media contests as a tool for raising student awareness: the good, the bad and the ugly by Anne Peters.
We all know that social media is a great tool for student engagement, but the busy playing field and mysterious algorithms equal fierce competition for their attention. Contests are one way to break through the clutter. This presentation will cover some of the joys and pitfalls of running contests via Instagram, Twitter and Facebook, providing easy-to-implement ideas you can try out at your own library.

10:30am - 11:30am
Task Force to Review Guidelines on the Selection and Transfer of Materials from General Collections to Special Collections Forum/Update/Assembly Hilton San Francisco Union Square
Golden Gate 4
Description :

Meeting of the Task Force to Review Guidelines on the Selection and Transfer of Materials from General Collections to Special Collections

Saturday, June 27 - 11:00am

11:00am - 12:00pm
Membership Meeting (GLBTRT) Forum/Update/Assembly Hilton San Francisco Union Square
Golden Gate 3
Description :

N/A

Interests :

Saturday, June 27 - 1:00pm

1:00pm - 1:30pm
Test Drive the ALA New Responsive Web Design Prototype Discussion/Interest group, Forum/Update/Assembly Marriott Marquis San Francisco
Sierra Suite E
Description :

Get a sneak peek at the prototype, and if you want, test drive the mobile and tablet friendly version of ala.org. Drop by, bring your wireless device, and go through 3 or 4 usability tasks to put the second iteration of the proposed ALA responsive redesign through its paces. Come take a test drive any time between 1:00 and 4:00 this afternoon (stay longer if you want to fill out a customer journey map, another fun activity happening at the same time). You’re welcome to spend as little as 15 minutes. We’ll welcome your feedback.

Session Presenter Information: Louise Gruenberg, MAE, MLS, UxD (2015) is ALA’s Senior Usability Officer.

Sponsors :
ALA
American Library Association (ALA)
1:00pm - 2:30pm
ACRL-AFAS Research Forum: African Americans in the West Forum/Update/Assembly Hilton San Francisco Union Square
Continental 9
Description :

Resources for the Study of the African in New Mexico, Akilah S. Nosakhere, New Mexico State University Carlsbad
This presentation will highlight contemporary and classic resources and identify key researchers and institutions for researchers seeking to expand the historical record to include the African legacy in the New Mexico Territory and the American West. General references will be provided to resources chronicling the African experience in New Spain (the Americas) examining the multifaceted experience of the African in the American West. !

Insurers of the Dream: Records of a People and Their Business, Kelly Besser and Megan Hahn Fraser, University of California, Los Angeles
The Golden State Mutual Life Insurance Company was founded in 1925 in Los Angeles with a mission to provide dignified employment for African Americans and to provide them with insurance protection. Golden State Mutual operated for eighty-four years and grew to become one of the largest Black-owned companies in the United States. The company records were donated to UCLA Library Special Collections (LSC) in 1986. This presentation will include highlights of the collection, discuss appraisal, accession and arrangement challenges, and discuss how the collection has been used to gain insight into economic, educational, cultural and social justice issues central to the history of African Americans in Los Angeles.

Putting African American History on the Map: Using Clio to Connect the Public to Historic Sites and Library Resources, David J. Trowbridge, Marshall University
This presentation will introduce Clio, a free website and mobile application that connects the public with thousands of historical sites throughout the United States. Trowbridge’s work focusses on race in the American West from the Civil War to the 1930, with an emphasis on black pioneers who traveled to the West in the aftermath of Reconstruction. In addition to dozens of entries related to this work, Clio includes hundreds of entries that preserve and share the history of schools, churches, and other black institutions throughout the West and in communities throughout the United States.

1:00pm - 2:30pm
Business Reference in Public Libraries Forum (RUSA_BRASS) Forum/Update/Assembly Moscone Convention Center
236-238 (S)
Description :

Revenue Streams for Libraries: Naming rights, corporate sponsorships, crowd funding, and other non-levy type revenue sources. This panel will present methods and procedures designed to help libraries attain a better financial position by tapping into the abundance of opportunities that exist for them today. Topics will include how to properly value various assets for sponsorship by advertisers, contract and legal considerations for naming rights, and how to utilize crowdfunding in support of specific projects.

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